Consumer Trust in Food Safety Requires Information Transparency

Food Safety Information on the Internet: Consumer Media Preferences

*Author for correspondence: Phone: +1 302.831.6514; Fax: +1 302.831.6395; E-mail: [email protected] Broader food safety communication may help engage consumers and contribute to an overall improvement in food safety. Results of an online questionnaire demonstrate the importance of the Internet in food safety communications about foodborne illness outbreaks. Despite the great potential of social m...

Consumer Response to and Trust of Information about Food- Safety Events in the Chicken and Beef Markets in Kentucky

Recently there have been many highly publicized food-safety events affecting marketing and policy channels of agricultural products. This research examines the impact of food-safety events on consumers’ behavior and trust of information in the chicken and beef markets using the Theory of Planned Behavior (TPB) developed by Ajzen (1991). Of particular interest is to determine whom consumers trus...

Consumer Perceptions Of Food Safety

Competence of Public Institutions in Food Safety Control: A Consumer Perception Survey in Ghana

Background: Ensuring food safety and minimizing risks require coordinated efforts of various institutions. The objective of this study was to determine how Ghanaian consumers score the competence of public institutions in controlling food safety risks and the effects of this perceived score on their level of concerns about food safety risks. Methods: Totally, semi-structured questionnaire admi...

A Methodological Review of the Impacts of Risk and Trust on Consumer Behaviour Towards Food Safety

Consumers’ attitudes to trust and risk are key issues in food safety research and attention needs to be focused on clearly defining a framework for analysing consumer behaviour in these terms. By creating a platform, or benchmark, it is hoped that more succinct policy programmes may be initiated to better communicate relevant issues to consumers. In order to achieve this, a detailed review of t...